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Helea brand philosophy

When we started thinking about helea brand we wanted to build a symbol that could encapsulate a variety of symbolisms, be simple and straightforward, and recognizable by all people. A symbol that could deliver in the best possible way our philosophy and our client proposition.

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Helea launches premium Greek EVOO with anti-inflammatory & anti-oxidant action

The Pharmaceutical Department’s Laboratory of Pharmacognosy and Natural Products Chemistry of the University of Athens analyzed Helea’s extra virgin olive oil from Strefi Messinias and found remarkably high concentrations for oleocanthal (399 mg/kg versus an average of 99 mg/kg) and oleacein (283 mg/kg versus an average of 48 mg/kg), two of the main polyphenolic compounds responsible for the anti-inflammatory and anti-oxidant action of olive oil.

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